Estonian Centre for Contemporary Art starts publishing a new English language magazine about Estonian art, launching at the end of April. From today, it is possible to pre-order the first issue of the magazine on the website ashadecolder.com 

A Shade Colder Magazine aims to draw connections between art in Estonia and elsewhere in the world by highlighting shared stories, provide deeper analysis and also capture more short-lived occurrences. A Shade Colder strives to be a useful tool for working within and introducing this part of Europe internationally. Together with a variety of artists, writers, curators, designers, performers, architects and other creative minds, based both in Estonia and abroad, we aim to critically rethink how to speak about Estonian art on the local and international level.  

The magazine’s editors include Kaarin Kivirähk as the editor-in-chief and Keiu Krikmann as the managing editor of the magazine. The rest of the CCA’s team, Marika Agu, Maria Arusoo and Sten Ojavee serve as the editorial board. The graphic design is created by Jojo&me (Johanna Ruukholm and Martina Gofman). The website was created in collaboration with WWW Stuudio. The contributors to the first issue include Sonya Isupova, Linda Kaljundi, Andreas Kalkun, Piret Karro, Brit Pavelson, Shola von Reinhold, Hanna Samoson and Jan Verwoert. In the light of the recent invasion of Ukraine, the magazine will be donating half of the proceeds of the sales of the first issue to the Ukrainian Cultural Centre in Estonia and to the Ukrainian Emergency Art Fund. 

The first issue of A Shade Colder will be presented on 21 April at the Venice Biennale (together with the Icelandic art magazine Art in Iceland) and in May at the office of the CCA in Tallinn.

For the most part, A Shade Colder is published online, accompanied by one or two print issues per year. Each issue is published under a specific theme and publishing schedule follows the seasonal logic of the Estonian and international art calendar.   

Our writer’s fees are based on the Fair Rates Suggestions for the Estonian Art Field, a proposal developed by Maarin Ektermann and Airi Triisberg, based on the minimum salary of a highly educated cultural worker, fixed by the state. The magazine is published by the Estonian Centre for Contemporary Art and funded by the Estonian Ministry of Culture and with the support of our advertising partners.

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